Club Industry Magazine
For more information, call (215) 643-8100


July 2000

Club Industry Magazine is the magazine that you need to have if you own a gym or fitness club. It provides essential information to many items needed to keep a club up to its maximum potential. It also provides articles and tips to expand your knowledge into making sure that you have the best gym or fitness club in the industry.


July 2000 - Table of Contents
Volume 16, Number 8

Features

  • Get Success with the Press
    'The War on Obesity' series continues with advice on how to promote your weight management program to the local media.

  • The Club Industry Top 100
    Our annual Top 100 section includes a ranking of the biggest clubs in the country, as well as an in-depth analysis of the industry changing events of 1999.

  • Consultants: Springboards to Profit
    Before you sign a check over to a consultant, rad these tips on contracting the right expert for your club.

Focus On

  • Focus on Retention
    E-Mail newsletters put you in touch with members.

  • Focus on Sales/Marketing
    Deconditioned: Bad word, bad marketing

  • Focus on Technology/Equipment
    Making children stronger

  • Focus on Pro Shop
    Stocking up - for women only

  • Focus on Wellness/Rehab
    Exercise and pregnancy: What do do?

Departments

  • Industry Outlook
    Ballys buys 13 clubs. Gold's Gym grants territory.

  • Club Industry East
    Post Show Product Spotlights.

  • Ad Index

  • Literature Showcase

  • Small Club Management
    Pleasing unhappy members. Judging your promotions.

  • Free Marketing Material
    The Top 10 Stretches, courtesy of ACE and Club Industry.

  • New Products & Services Review
    Selectorized Equipment

  • Calendar

  • Classifieds

  • Experts Edge
    Supporting area schools with fitness.